Beverly Hills is a city located in Los Angeles County, California, United States. A notable and historic suburb of Los Angeles, it is located just southwest of the Hollywood Hills, approximately 12.2 miles (19.6 km) northwest of downtown Los Angeles. Beverly Hills’ land area totals 5.71 square miles (14.8 km2) and (together with the neighboring smaller city of West Hollywood to the east) is entirely surrounded by the city of Los Angeles. According to the 2020 census, the city has a population of 32,701, marking a decrease of 1,408 from the 2010 census count of 34,109. In American popular culture, Beverly Hills has been known as an affluent location within Greater Los Angeles, which corresponds to higher property values and taxes in the area. The city is well known for its Rodeo Drive shopping district that includes many designer brands. Throughout its history, the city has been home to many celebrities. It is noted for numerous hotels and resorts, including the Beverly Hilton and the Beverly Hills Hotel. The city has been featured in many movies, television series, music, and media, in the United States and internationally. After its initial settlement in 1828, Beverly Hills was originally a primarily agricultural community centered around Rancho Rodeo de las Aguas, a Mexican-era rancho grant. Beverly Hills was first incorporated as a city in September 1914 by a group of investors who had failed to find oil but found water instead, and eventually decided to develop it into a town.